With the help of video conferencing a student in India can take online tuitions from the teacher residing in U.S.A, parents can chat with their children residing abroad for higher studies or a marketing manager can describe his clients about new product and services that his company has launched across the globe, group video conferencing has brought a communication revolution through making it easier, cost effective and flawless.
Video conferencing system is a series of telecommunication technologies which allow users to interact via integrated medium of audio and video transmissions simultaneously located at two or more locations. Group video conferencing is designed to serve a conference rather than individuals. A group video conferencing is a vital phenomenon for both established and growing business.
Benefits of group video conferencing
1. Cost Effective
Group video conferencing is most cost effective method of organizing a group meeting. It helps a company to save a lot in terms of travelling cost, meeting planning cost and teleconferencing expenses. For marketing a product or service, personal meetings always have much more impact than teleconferencing or other marketing methods. Video conferencing helps to reap all the benefits of personal meeting through providing effective audio video medium.
2. Improves communication
Enhanced communication is also one of the biggest benefits of group video conferencing. A video conferencing bring benefits of face-to-face communication and makes communication more effective.
a. Access to remote areas
Video conferencing can help to get access to people residing even in remote areas. It can help government to send a mass message at the time of need or business to solicit clients regardless of their location.
b. Organization to client communication
The companies can easily access to their clients located nationwide or worldwide and intimate clients regarding launch of new products and services, special offers etc.
c. Employers – Employees communication
Video conferencing allows better communication between employees and employer. In case, employer is not present in the city or even in the country, he can still keep in touch with his employees through video conferencing.
Video conferencing helps companies to increase their network, connect with market nationally and globally and gain the benefits of globalization. For example a company has sites in Canada, London and New York with multiple personnel, they can participate in the group videoconference for a common discussion.
4. Competitive edge
It gives any organization a competitive edge over its competitors through providing a seamless source of communication enables organization to connect with anyone in the world that has a PC, webcam and internet connection.
Group video conferencing if used in a proper way can provide host of benefits. It helps businesses to grow, economies to enhance and nations to develop beyond the expectations.